Hello! Welcome to this week’s edition of Social Media News for Leaders of Nonprofits, Churches and Ministries.
We know you are busy. And we know that most of you don’t have the time to search the big world wide web for relevant social media news.
That is why, each week, we bring you the Top 5 Social Media News that you need to know for this week and present it to you.
This week we have news related to Facebook, WhatsApp, Eventbrite, Instagram and YouTube.
Watch this video (below) to get your weekly dose of social media news, in less than 5 minutes.
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Top 5 Social Media News
News #1 – Instagram’s IGTV to support landscape videos
(Source Link) Instagram announced last week that IGTV will now support landscape videos.
What that means is, you can take your YouTube (size) videos and upload them on IGTV.
So far you could not do that. You needed to create a separate vertical size video. You could hold your phone straight and record something in the vertical size, or you needed to take your existing video and package it. Everything involved extra effort, editing etc.
Now you don’t have to worry about that. Just take the YouTube size video and upload it on IGTV.
I think it’s a good move. Even though personally I like the vertical format, because most people watch videos on mobile. But not all organizations can do that. And sometimes you have a good video material that’s on YouTube size and you don’t want to mess with that. You just want to upload it directly.
In that case, this is a very welcome move from Instagram.
News #2 – Facebook plans to launch Crypto Currency
(Source Link) BBC reported that Facebook will soon be setting up a digital payment system, Crypto Currencies, in about dozen countries as early as the first quarter of 2020.
What is a cryptocurrency system? It is a digital payment system where people can make payments to each other, irrespective of whether they have a bank account or not.
Now imagine this, with WhatsApp and Instagram, both owned by Facebook, and Facebook itself is big. You are enabling billions of people to have financial transaction with each other. So it is a big trend.
We don’t know how this going to evolve, but this is something that you as a leader of nonprofit, church, or ministry needs to watch out for, because these are trends that could have a big impact. It could disrupt the way financial transactions are made in the digital space.
News #3 – YouTube will display abbreviated subscriber count
(Source Link) YouTube announced last week that starting August 2019 the way your YouTube channel subscriber count is going to be displayed, will change. It will become abbreviated.
For example, if you have 5,000 followers it will display as 5k instead of saying 5,421 and then the number going one by one above or below.
I think channels are trying to get away from that kind of a system, where people are eager to see how many numbers are there and getting anxious about it. So they want to standardize it.
Youtube announced that this not just on YouTube, but also on all public YouTube surfaces, which is other programs that use YouTube API, everywhere it is going to be displayed in an abbreviated fashion.
News #4 – Singapore Government’s initiatives to protect personal data
(Source Link) Singapore has a commission called Personal Data Protection Commission (PDPC) and they have introduced three new initiatives to promote innovation through trust, by holding businesses accountable for the way they collect consumer’s personal data.
This is a trend that is going around all over the world and governments are waking up to the fact that personal data needs to be protected. So if you remember, Europe had GDPR, it’s going to be a year since GDPR was introduced. And now we have PDPC coming up with new initiatives.
Similarly, you will see that happen around the world. As a leader, you need to be aware of these trends and make sure that your nonprofit or your organization is compliant with these standards when you think of how you collect people’s data, how you store it, how you use it.
News #5 – Music on social media posts: a trend (Snapchat talks with music companies)
(Source Link) Wall Street Journal recently reported that Snapchat is having serious conversations with Sony music, Universal music and Warner music about including copyright free music into their social media posts.
You probably know that TikTok and Instagram already have this feature where people can add their music without worrying about copyright infringements.
That has really allowed these platforms, especially TikTok, to take off like crazy. Now Snapchat wants to do that.
The reason I’m bringing this to your notice is, you want to start thinking about music in your social media posts.
Because I know many churches are serious about music, worship music and there are ministries, and even nonprofits that are connected to music. So start thinking about this.
There is a big trend of adding music to social media posts. Is this something that you could use in your social media strategy? Think about that.
That’s all we have for you this week. Have a wonderful week.
Do leave your comments, questions, feedback, and reviews. We will bring you a fresh set of the latest Social Media news for you next week.
Until then, Stay Connected. Stay Blessed.