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Hello! Welcome to this week’s edition of The Connected Church News, where we bring you the Top 5 Digital and Social Media News each week for Leaders of Nonprofits, Churches, Ministries and Faith-driven Entrepreneurs.

We know you are busy. And we know that most of you don’t have the time to search the big world wide web for the current news that is relevant to you.

That is why each week we bring you the Top 5 Digital and Social Media News that you need to know for this week and present it to you in a short video format.

This week we look at news items related to Facebook, YouTube, Google, Snapchat, and Messenger.

๐Ÿ“ฐ Top 5 Digital & Social Media News

๐Ÿ—ž๏ธ News #1 – YouTube will soon launch a TikTok-like feature called โ€˜Shortsโ€™

News 1, The Connected Church news by Natchi Lazarus, Week 2, Apr 2020

(News 1 – Source)

Our first big news of this week is from YouTube. YouTube is reportedly launching a TikTok competitor feature inside YouTube app called ‘Shorts’. ‘Shorts’ will be a new feature that will live inside the existing YouTube app, but it will be similar to TikTok where people will be able to add music to their short videos, and YouTube will make available the licensed music that it already has inside YouTube app.

It will be interesting to see how this turns out. Also there are speculations whether YouTube will continue the route of making it available only to people with certain subscriber counts. That is how ‘Stories’ feature now lives inside YouTube. It’s not available to everyone, but it needs to have a certain number of subscribers. So this feature also might be built into YouTube like that. Something to look out for, and wait & watch.

๐Ÿ—ž๏ธ News #2 – Facebook Messenger desktop app now has Unlimited and Free group video calls

News 2, The Connected Church news by Natchi Lazarus, Week 2, Apr 2020

(News 2 – Source)

The next big news is from Messenger. Facebook Messenger has launched a new desktop app for both Windows and Mac. The biggest feature, out of all the interesting features they have listed, is the unlimited and free group video calls. Which means this becomes a direct competitor to apps like Zoom. Especially in the free plan, Zoom has limits. It has a 40 minute limit and also there is limitation on number of participants. Facebook is now coming into this space lifting all those limitations.

As a ministry, if you have been using or if you’ve been planning to use video calls as a means of ministry, then this is something that you really want to have a look at, because already people are on Facebook, so they don’t even have to download another app or learn something new. All they have to do is click on Facebook and join the call. And it’s free and it is unlimited. That’s what Facebook says. So do have a look and check out if this is something that you can add to your online and digital ministry efforts in a time as this.

๐Ÿ—ž๏ธ News #3 – Snapchat gives tips on effective communication techniques during covid-19

News 3, The Connected Church news by Natchi Lazarus, Week 2, Apr 2020

(News 3 – Source)

Our next news is from Snapchat. Snapchat has released a very interesting article with lots of tips about how to become creative in your messaging during this season of Covid-19, which is happening all over the world.

This is a time when we as communicators need to shift the way we have been communicating. And this short article has lot of pointers that can help you. Of course it talks about businesses, but lots of principles that are laid out in this article are applicable to ministries and nonprofits as well. So that’s why I wanted to bring it to your notice. For example, the article talks about how to become a trusted source in a time like this.

How to understand the ‘new normal’ that consumers and communities have adopted during a time like this. How to communicate effectively to connect with them. How to add value. How to shift your thinking, your mindset as a communicator during times like this. I will link to the article in the show notes, do check it out.

๐Ÿ—ž๏ธ News #4 – Facebook releases new features to help organize videos for your audience

News 4, The Connected Church news by Natchi Lazarus, Week 2, Apr 2020

(News 4 – Source)

Our next news is from Facebook. Last week, Facebook released an article outlining 3 important video organizing features that could help you as a church or a ministry.

#1 Playlist: Facebook has added new features to its playlist option, which will help your viewers or users find the topic that they’re looking for without much of searching.

#2 Series: You can now take all your teaching series, especially if you’re a ministry that has lots of teaching series, you can now upload them as a series, so that people can watch them one by one in an organized manner.

#3 is especially useful for ministry backend teams, which is bulk uploading. If you have a video or lots of videos that are not yet on Facebook platform, then this is a good time to use the bulk video uploader to get all those videos to Facebook.

Facebook seems to be going after YouTube in some way, wanting to have all the video content. But hey, as ministries and as organizations, we need to use as many platforms as possible. So I highly recommend you take advantage of all these features. Do check it out. I will link to it in the show notes.

๐Ÿ—ž๏ธ News #5 – Google provides resources for teachers & students to keep learning remotely

News 5, The Connected Church news by Natchi Lazarus, Week 2, Apr 2020

(News 5 – Source01, Source02)

Our final news is from Google. Last week, Google released tips, tools, and resources that teachers and students can use to keep the learning going, even remotely. This article can especially be useful for nonprofits or ministries that are involved in educational ministry. And even as a church or a teaching ministry, you can take a lot of tips on how to use even the tools and resources that Google has.

Most of them are free, some of them are built in with G-Suite. Here Google talks about how you can take those resources and use them effectively to keep the learning and education process moving forward. So I highly recommend you check it out and see how you can apply this to your ministry.

That’s all we have for you this week. Thank you for spending your time with us.

Have a wonderful week!

Do leave your comments, questions, feedback, and reviews. You can also email me: podcast@natchilazarus.com

We will bring you a fresh set of the latest Social Media news for you next week.

Until then, Stay Connected, Stay Blessed.

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