Welcome to The Connected Church news!

This news is from Twitter.

Our first big news of this week is from Twitter. Last week, Twitter announced the release of a new and improved ‘Carousel’ ad format. Carousel ads are one of the most popular type of advertising formats.

Source: Twitter

If you look at any successful ad campaign, in almost any digital or social media platform, you will find at least one carousel ad inside the mix. Because people like to swipe the carousels and look at different images. Because of the way it is structured and formatted, you have lots of flexibility in the way you communicate the message to your audience. It’s good to have this new ‘Carousel ad’ format inside Twitter, which lets you add 6 images or 6 videos in a carousel. And you can use it for different objectives like reach, engagement, and traffic, etc. Do check out this new option, and see if this is something that your social media team can use for your nonprofit or ministry.

Note: This news item is part of the weekly news show, The Connected Church News, that collects the Top 5 Digital and Social Media News each week for leaders of churches, ministries or christian nonprofit, and presents it to them in 5 mins.

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