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Our next news is about LinkedIn. Last week, Microsoft released its quarterly report for the year 2021, and the report contained details about the growth of LinkedIn as a platform.
The report says that LinkedIn sessions grew by 30% and the revenue increased by 23%. I wanted to bring this to an audience because as a nonprofit or a ministry, if you are looking for diversification of your social media strategy, then LinkedIn is a good platform to look at. Because currently, they have more than 700 million users. Even though it’s a professional platform, and it’s not a direct replacement for something like Facebook, for example, still LinkedIn is a fast-growing platform. And if the audience on that platform are a good fit for what you are trying to accomplish on social media, then definitely it’s a platform to look at. It’s fast-growing, it’s becoming something that’s part of people’s everyday life. So do look at LinkedIn. I also linked to this report in the shownotes. It has details of why they’re seeing the growth, which is very interesting.
Note: This news item is part of the weekly news show, The Connected Church News, that collects the Top 5 Digital and Social Media News each week for leaders of churches, ministries or christian nonprofit, and presents it to them in 5 mins.