Welcome to the Connected Church News!
This news item is part of the weekly top 5 news bulletin (from Week 3, Jun 2023) specially packaged for leaders of Nonprofits, Churches, and Faith-based Social Ventures.
Pinterest released two ad formats last week. One is called Travel Catalogs and the other is Premier Spotlight. Premier Spotlight has been around for a while now. They’ve been testing it, but now they’re rolled out to a wider audience. And this is an ad format that occupies bigger real estate in the mobile app of Pinterest. And here there is also a big call to action button right below your video or your image. Or whatever is a type of ad you release, even a carousel.. And this could be useful if you are coming up with an event and if you really want to be occupying a premier position in the ad space that Pinterest provides in front of your audience. The other product is travel catalogs, and if you’re a nonprofit that focuses on the travel industry, then this might be useful for you because you can upload all your catalog and Pinterest will create adynamic ad set for you.
Here is the full list of the Top 5 News Items from Week 3, Jun 2023 with source links from OpenAI, McKinsey, Meta, Twitter, Pinterest.
🗞️ News 1: McKinsey Reports AI Could Add $4.4 Trillion to Global Economy Annually
🗞️ News 2: Meta Releases New Tools for Creators Including Reels Editor & ProMode
🗞️ News 3: Twitter’s New CEO Tweets About Her Vision For The Platform & The Future
🗞️ News 4: Pinterest Launches Travel Catalogs & Expands Premiere Spotlight Ads
🗞️ News 5: [AI News] OpenAI Lowers Cost; AI in Google Ads; Proposed US Law on AI
Any questions or thoughts? Please leave them in the comments or DM me on any of the social channels.
Author of The Connected Church. Social Media and Digital Marketing Consultant for Nonprofits, Faith-based Organisations, Churches, and Ministries.