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This news item is part of the weekly top 5 news bulletin (from Week 3, Sep 2023) specially packaged for leaders of Nonprofits, Churches, and Faith-based Social Ventures. 

WhatsApp Launches 'Channels' With Real-Time Updates & Follow Options 

Whatsapp has rolled out Whatsapp Channels globally to more than150 countries around the world after testing it with a couple of regions. This is a significant feature because this is almost like a news feed. So this is a one way communication from an organization like yours like non profit church or ministry You communicate with your audience one way with updates and posts and announcements and so on. So people can follow your channel, and once they follow, they will get updates from you. This will be inside the tab, which has the WhatsApp Status. And just below the Status, they will start seeing all the updates from different brands that they follow. WhatsApp will also suggest what brands to follow, organizations to follow. Now the ability to create channel is still being rolled out, if you don’t see an option for you to create a channel for your organization, just hold on. That’s coming very soon. They’ll probably roll it out to more people in the days to come, but the functionality itself is now rolled out globally.

Here is the full list of the Top 5 News Items from Week 3, Sep 2023 with source links from Clubhouse, WhatsApp, TikTok, Pinterest, Hootsuite.

🗞️ News 1: Clubhouse Reinvents Itself as an Audio-Chat-Based Social Messaging App   

Source: Clubhouse

🗞️ News 2: TikTok Rolls Out ‘Shop’ Feature with Products, Logistics, Payment, Ads   

Source: TikTok

🗞️ News 3: WhatsApp Launches ‘Channels’ With Real-Time Updates & Follow Options  

Source: WhatsApp

🗞️ News 4: Pinterest Launches New Ad Formats, Creative Studio & Product Updates       

Source: Pinterest

🗞️ News 5: [Trends] Hootsuite & Sprout Social Release 2023 Social Media Reports 

Source: Hootsuite | Sprout Social

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