Welcome to the Connected Church News!
This news item is part of the weekly top 5 news bulletin (from Week 1, Aug 2023) specially packaged for leaders of Nonprofits, Churches, and Faith-based Social Ventures.
Apple TV’s partnership with MLS, Major League Soccer in the United States is seeing record breaking growth and engagement thanks to an amazing play by Lionel Messi. This is something you might want to pay attention to if you’re a ministry that is involved in sports or if you’re a non profit that focuses on the sports field because there is a shift in the audience behavior and adoption especially within the United States. This partnership includes a streaming app called MLS Season Pass, which is available on Apple TV and itis also for 10 years. So MLS has broken its partnership with ESPN and now moved this to Apple TV for the next 10 years and it’s available in 100 countries. So you might want to think about this and shift your media buying strategies in your ministry based on this new trend.
Here is the full list of the Top 5 News Items from Week 1, Aug 2023 with source links from Threads, TikTok, WhatsApp, Meta, Apple.
🗞️ News 1: TikTok Launches Text-Based Content with Stickers, Hashtags, and Drafts
🗞️ News 2: Meta Reports a Strong Quarter; Facebook Crosses 3Bn Monthly Active Users
🗞️ News 3: WhatsApp Launches Quick Instant Video Messaging Directly within Chat
🗞️ News 4: Apple TV – MLS Media Partnership & App sees Record Growth & Engagement
Source: The Verge
🗞️ News 5: Threads App Gets New Features Including ‘Following’ Feed & Translations
Any questions or thoughts? Please leave them in the comments or DM me on any of the social channels.
Author of The Connected Church. Social Media and Digital Marketing Consultant for Nonprofits, Faith-based Organisations, Churches, and Ministries.