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This news item is part of the weekly top 5 news bulletin (from Week 1, Jun 22) specially packaged for leaders of Nonprofits, Churches, and Faith-based Social Ventures. 

Meta expands Ad Library listing with targeting info on social issues: Connected Church News

Meta has announced that they are adding additional information to their Ad Library listing, which could be helpful for you, as a nonprofit or a ministry, because this includes additional information related to social, political and electoral ads. I know that many nonprofits that are listening to me actually focus on ‘social issues’ in your advertising. So this information that is shared by Meta in their Ad Library could be useful for you. Ad Library is a resource where Meta shares information about how people run ads, how people target ads, etc. So it’s like a research center where you can go look at various ads and how people have targeted, especially in the ‘social issues’ area. That way, when you’re trying to help people, when you’re trying to minister to people, you can create better ads by understanding what others are doing. I will link o both the Ad Library and this news item. Please pass it on to your advertising strategy team.

Here is the full list of the Top 5 News Items from Week 1, June 2022 with source links from TikTok, WhatsApp, Messenger, Twitter, Meta.

🗞️ News 1: Facebook Messenger gets a premium Recurring Notifications feature

Source:Facebook

🗞️ News 2: TikTok launches Live Subscription monetization program for creators

Source:TikTok

🗞️ News 3: Meta expands Ad Library listing with targeting info on social issues

Source:Meta | Ad Library

🗞️ News 4: Twitter Create, a new resource site launched to help creators use platform

Source:Twitter

🗞️ News 5: WhatsApp releases a new cloud-based API & WhatsApp Business features

Source:WhatsApp

Any questions or thoughts? Please leave them in the comments or DM me on any of the social channels.

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