by Natchi Lazarus | Feb 13, 2019 | Content Marketing, Social Media Marketing
Creating good content is essential for social media success. And good content creation starts with a deeper understanding of the audience who will consume the content. This is where social media audience funnel can help. What is a social media audience funnel? Funnel... 
by Natchi Lazarus | Feb 6, 2019 | Reports and Statistics, Social Media Marketing
(UPDATED JAN 2019) We live in an unprecedented time. Technology is evolving at an incredible rate, impacting the world around us like never before Did you know that 57% of the world population is already connected on the Internet?Did you know that 45% of the world... 
by Natchi Lazarus | Jan 30, 2019 | Resources and Tools, Social Media Marketing
If you try searching for the term ‘Social Media Marketing Books’ on Amazon or Google, you will end up with 1000s of results. With easy self-publishing options, there are more authors writing and publishing books on social media marketing now than... 
by Natchi Lazarus | Jan 23, 2019 | Content Ideas, Social Media Marketing, Video Marketing
YouTube recently said that there are 1.8 billion monthly logged-in users on its channel. Another interesting statistics in that announcement is that on TV screens (yes, on the big one, not on your phone screen) people watch 150 million hours of YouTube videos per day!... 
by Natchi Lazarus | Jan 9, 2019 | Social Media Marketing
I don’t have to tell you that video is important. You know it. You see it all around you. You create them every week. But the challenge is getting people to watch it. The challenge is figring out how to drown all the noise on the internet and get your... 
by Natchi Lazarus | Jan 2, 2019 | Resources and Tools, Social Media Marketing
Are you ready for 2019? Do you have a plan in place for social media and digital marketing? When you create your digital plan for the coming new year, it is important that do not miss any key areas of marketing or trends that you need to consider. This 15-point... 
