by Natchi Lazarus | Feb 13, 2019 | Content Marketing, Social Media Marketing
Creating good content is essential for social media success. And good content creation starts with a deeper understanding of the audience who will consume the content. This is where social media audience funnel can help. What is a social media audience funnel? Funnel... 
by Natchi Lazarus | Jan 23, 2019 | Content Ideas, Social Media Marketing, Video Marketing
YouTube recently said that there are 1.8 billion monthly logged-in users on its channel. Another interesting statistics in that announcement is that on TV screens (yes, on the big one, not on your phone screen) people watch 150 million hours of YouTube videos per day!... 
by Natchi Lazarus | Sep 12, 2018 | Content Marketing, How-tos, Social Media Marketing
What kind of content do you think will grab the attention of today’s social media audience who are overloaded with content and highly distracted – a short attractive content or a long descriptive content? Obviously, a short one. Right? But there is a problem with that... 
by Natchi Lazarus | Aug 1, 2018 | Content Marketing, Social Media Marketing
Good content deserves to be set free. Understanding the ‘Art of Amplification’ can help you do that. When you have a great idea, a good message, a valuable service or a life-transforming sermon, the world needs to know about it. You simply need to be... 
